In preparation for the launch of a new game in North America, this China-based game developer sought ways to reach more players during the pre-registration phase of their new title and increase the number of high-quality leads.

They launched Meta Advantage+ Shopping Campaigns on Facebook and Instagram, which resulted in a significant increase in app registrations and paying users compared to regular ads.

This local travel service provider specializes in in-depth experiences and customized tours across multiple domestic routes, offering one-stop services that include airport transfers, accommodation, transportation, ticket bookings, and guided tours. They are committed to helping international tourists immerse themselves in local culture and cuisine while overcoming language and logistical challenges.

By leveraging WhatsApp effectively, they increased engagement with tourists, prepared multiple itinerary options, and tailored specific plans based on customers' actual needs. Through long-term nurturing and consistent follow-ups, they achieved remarkable results:

An emerging Chinese women's bag brand actively expanded its online market, focusing on original designs and niche luxury-style bags. The brand faced challenges such as intense competition from international brands, severe product homogenization, and low consumer loyalty. It needed to quickly establish brand recognition and achieve differentiation in a crowded market.

Leveraging Meta's precise targeting and visually-driven platform advantages, the brand adopted a storytelling approach to drive content engagement. Through a layered outreach strategy, it achieved a full-funnel breakthrough from brand awareness to conversion. By precisely targeting segmented audiences and using personalized ads, the brand efficiently re-engaged potential customers and drove conversions.

A Chinese furniture brand specializes in multifunctional living room furniture that integrates Eastern aesthetics, focusing on expanding into the high-end market. Facing challenges such as suppression by international brands, difficulty reaching high-end customers, and insufficient experiential marketing, the brand needed to break through category awareness and build an immersive experience path.

Leveraging Meta's precise targeting and visual advantages, the campaign centered on "Experiential Eastern Aesthetics" to accurately reach high-net-worth individuals. Immersive content was used to build trust and drive conversions, while brand and promotional remarketing efforts were intensified for users who clicked but did not convert.

A Chinese fitness equipment brand is actively expanding into the global home fitness market, focusing on immersive interactive products such as smart fitness mirrors and AI coaches. Facing competition from international giants and pressure in European and American markets, the brand needed to overcome barriers to functional awareness, build user trust, and strengthen its image as a technology-driven fitness solution to drive conversions in the high-end market.

After collaborating with head and waist creators to launch Meta co creation advertisements, the advertising return on investment for this fitness equipment brand increased fourfold compared to conventional strategies.